Search engine algorithm

Despite the gigantic sums invested in search engines and their ubiquitous attitude towards Internet users, their algorithms remain something primitive, based on different keywords and signals. Some plan to move to semantic search, that is, better understand the content of sites in order to associate it with queries in their context. Can it lead to success? How much can you understand what an Internet user wants without deep penetration into his personal life?

This research by search engines and SEO sums up the knowledge of algorithms and its positioning actions on results pages. Google, Yahoo and Bing have common rules and features.
This knowledge of the algorithm is critical to the visibility of the site. Google judges them on statistics. If a site that is absolutely interesting and useful can be described according to the criteria usually assigned to uninteresting sites, it will be downgraded .

Patent for calculating page scores
Shows how Google assigns each page a score to classify them in a list of search-relevant results. PageRank is only part of the page ranking.

• Positioning criteria
  Do away with erroneous ideas about the search engine algorithm.
• What you need to know about PageRank
  The basis of the algorithm .
• Nofollow and PageRank.
  Effect of the nofollow attribute.
• The bounce rate that searchers see
  How to lower the rebound? Does analytics have a negative effect
?

FreshRank patent
Another Google patent for page rating: This is in addition to TrustRank and other criteria.

LDA
One of the secrets of Google's algorithm has been revealed.

Google's patent summary for backlinks
Patent for user behavior in relation to links, defining the meaning of the back link.

• Feedbacks and algorithm
  Google's opinion on the quality of backlinks .
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• Black" sites
  Do not link to other sites.

Panda Patent
Translation to French patent 8,682,892 filed by Google with the USPTO and detailing Panda's algorithm.

• Panda Open Patent
  Simplified description, comparison with actual experience.
• Understand Panda
  The ranking criterion for how to adapt your site has become prevalent.

Brouserank
This is an alternative algorithm developed for Microsoft.

The evolution of Google's algorithm since its inception
All updates.

• Google Results Page and Interface Evolution
  Changes to presentation.
• How Google works on its algorithm
  Partly according to an article by an American NYT reporter who visited the laboratory.

Avoid "black" technologies (Alexa Graph)

Google has compiled several advice sheets for the attention of webmasters, as well as organized round tables to inform them. All this information is given below. As the algo becomes increasingly aggressive towards spam and uses approximate signals to identify them, it is necessary to be able to navigate to get through this minefield.

Google answered questions from webmasters
Webmasters interview Google employees on all aspects and rules of the algorithm.

Site optimization recommended by Google
Google's optimization tips from its search results statistics.

Google demystifying false ideas about search engine
Google gives us a list of what is mistakenly considered relative to the rating of sites.

Link to Bing
Tips for webmasters through the engine .